Image size specifications keep changing constantly for different social media channels. These media networks require image sizes for various locations. This guide explains the latest Image Sizes for Facebook.
So does Facebook, it updates its design and image dimensions constantly. The best strategy to future-proof your brand’s content is to use the highest-quality image in your feeds. You much follow Facebook’s recommended media formats for the best results.
A Facebook profile picture you may upload should be 170 x 70 pixels for a desktop. However, once posted, it will appear as 128 x 128 pixels on smartphones.
A desktop cover photo will appear at 820 x 312 pixels, while on a mobile phone, it will be 640 x 360 pixels. However, you should keep note of the minimum size conventions, which should be 400 x 150 pixels. An ideal file size should be less than 100KB. These recommended pixel sizes and format png or jpg images make up the fastest upload times.
You can drag and reposition to adjust your profile and cover photos, once they are uploaded.
A cover photo is the first thing potential customers will see when they come to your Facebook profile or page, so it’s a very important part of your marketing strategy.
Event Cover Photo
We can create events on Facebook and might need to upload cover photos for events. The recommended size convention for an event’s cover photo is 1200 x 628 pixels. The ratio should be 2:1. However, once added to an event, an event’s cover photo cannot be edited.
Your timeline photo will resize automatically once you upload it on Facebook. It will resize them to 500 pixels wide with an aspect ratio of 1.9:1. The minimum size of a timeline photo should be 600 x 315 pixels. However, the recommended size for timeline photos is 1200 x 630 pixels.
You can use the carousel display to upload multiple photos, the images should be of size 1200 x 1200, at a ratio of 1:1.
Panorama or 360 Photos
The minimum image size for a panorama image on Facebook should of 30k (30,000) pixels, and in any dimension. The maximum size should be 135,000k (135,000,000) pixels. The aspect ratio should be of 2:1.
Facebook will automatically recognize and then process images based on camera-specific metadata that is found in images taken using 360-ready devices. Files used for these images can be up to 45 MB for JPEGs and 60 MB for PNGs. It is recommended to use JPEG format and files under 30MB for Panorama images.
Stories on Facebook should be of size 1080 x 1920 pixels. As these stories take up the entire screen of your phone. It takes up an aspect ratio of 9:16.Avoid using images of a width less than 500 pixels. In stories that have text, you must leave 14% of the top and bottom empty, as in Instagram stories. This makes up around 250 pixels. This avoids covering up any call to action by your brand’s profile photo or any buttons.
Ads Feeds should be of at least 1080 x 1080 pixels. The minimum size should be 600 x 600 pixels. A ratio of 1.91:1 or 1:1 with a maximum size of 30 MB is recommended for feed ads.
Facebook Column Ads should also be of at least 1080 x 1080 pixels with a minimum size of 254 x 133 pixels and a ratio of 1:1. This is for desktop-only ad formats.
Facebook Instant Articles will also have a minimum size of 1080 x 1080 pixels. A ratio of 1.91:1 to 1:1 and a maximum file size of 30 MB.
Facebook Marketplace Ads will also have a minimum size of 1080 x 1080 pixels. A ratio of 1:1 and a maximum file size of 30 MB.
Facebook Search Ads should be of at least 1080 x 1080 pixels. Minimum size of 600 x 600 pixels. A ratio of 1:1 and a maximum file size of 30 MB.
Sponsored Messages should be of at least 1080 x 1080 pixels. They should be of a ratio of 1.91:1 and a maximum size of 30 MB.
Messenger inbox Ads should be at least 1080 x 1080 pixels and have a minimum size of 254 x 133 pixels. A ratio of 1:1 and a maximum file size of 30 MB.
Messenger Stories Ads should be at least 1080 x 1080 pixels, minimum width of 500 pixels, and a ratio of 9:16.